ART DIRECTOR
Ryerson is a leading distributor and processor of metals offering more than 70,000 items, including stainless, aluminum, carbon and more in all shapes and sizes.
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I freelanced on 2 projects for them: a department logo and a digital recruitment brochure.
1. Environment, Health, Safety, & Quality Department:
The ask: design a compass logo that communicates the connection between our safety team to our employees, our employees to safe practices, and employees to arrive home safely.
2. Ryerson Metals Digital Job Fair
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How do we take an old-school company in an overlooked industry and make it modern? More importantly, how do we make the modern employee want to join?
Covid presented a unique opportunity to utilize a digital platform and engage with college graduates outside the usual career fair. I worked to design a digital brochure to send out in place of the standard job fair booth. (Interface was built on company user interface and built as best as possible for here)
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